The Underdog (Originally Country Underdog) was created by Reed McDonald in college with one purpose. To passionately share great country and rock music that doesn't get enough attention. Founded upon inspiration from Aaron Watson's #1 album "The Underdog".
The goal is to be THE PLACE to discover new artists through our various platforms:
Our website features news articles, videos, artist pages, and merch
Social media featuring engaging graphics, music finds, new releases & more
We also strive to help artists 1-on-1 through our graphic design subscription services with Underdog Multimedia
Who We Are
Founder & CEO
Reed founded Country Underdog in 2019 to help make artists' dreams come true by promoting artists later rebranding to The Underdog to branch out of country music as the scene has become ever more influenced by different genres like rock. All so the underdog artists' can finally be heard. Reed works tirelessly every day on everything from social media, the website, podcast, and graphic design so that this business can be the best it can be at helping make dreams come true and bringing recognition.